1. Get newsworthy info into the hands of the media. Make a habit of sending out releases on a regular basis about your events, special speakers, or anything impacting the community at large. Use a media directory or "Google" on the web to find names ...
Posted Thursday, January 8th 2009 at 10:33PM
(more)
Dear Author:
You know the importance of selling books.
But you can't sell books unless people know about them, and that's the problem.
If book promotion isn't in your skill set, you have to pay thousands of dollars to a publicist who might ...
Posted Wednesday, January 7th 2009 at 11:13PM
(more)
Joining a membership organization is one way to network with other business owners and can provide tremendous value to a growing business. Unfortunately, many entrepreneurs join an organization for the sole purpose of getting referrals and growing sa ...
Posted Wednesday, January 7th 2009 at 12:37AM
(more)
from DanteLee's blog and hear the Blogtalk show: http://tinyurl.com/8rt9hm
There's nothing more satisfying to an entrepreneur than to hear someone say those words to you. It's a dream come true.
I've had it said to me on a couple of occasions by some very notable people, and it definitely ...
Posted Tuesday, January 6th 2009 at 9:53PM
(more)
Take this quiz.....
If you’re thinking of making the leap to full-time freelancing, first take our quiz to find out if freelancing is for you — and to improve any areas you may be weak in.
1. I’m self-motivated. Yes__ No__
When you fre ...
Posted Monday, January 5th 2009 at 10:33PM
(more)
Many of us are taught as children that we should refrain from bragging about our successes. But there’s a caveat to those rules that our parents usually didn’t teach us: The rules apply to our individual, personal lives–not our businesses.
S ...
Posted Friday, January 2nd 2009 at 7:34PM
(more)
by Jack Canfield
In order to get what you want, you must first decide what you want.
Most people really foul up at this crucial first step because they simply can't see how it's possible to get what they want -- so they don't even let themselv ...
Posted Friday, January 2nd 2009 at 2:13AM
(more)
Publicity is by far one of the most effective marketing tools at your disposal, but how do you promote yourself to the media so that they will give your book the spotlight it needs?
Storytelling. That's right, because ultimately, stories are human ...
Posted Tuesday, December 30th 2008 at 8:02PM
(more)
Copywriting Tips
Attention-grabbing headline. We’ve become a society that demands immediate gratification or our interest is lost. Don’t capture attention in the first few seconds and they’re gone forever.
Conversational tone. Think of ...
Posted Sunday, December 28th 2008 at 12:09AM
(more)
I had an author say to me, “Thank you Pam for being in my life. You have added value to my [publishing] career.” I thought, “Wow, that is really the point. That is my purpose.” I am here to be a blessing. I want to be intentional about sharing my knowledge, time, expertise, experiences and pas ...
Posted Saturday, December 27th 2008 at 10:49PM
(more)